Beginning next year, Marine Industry Certified Dealerships are entitled to reap a number of added benefits through participation in the 23 consumer boat shows owned and produced by the NMMA — including special show signage, “Certified” designation on boat show websites and in event directories, and free tickets to give their current and potential customers.

Certified Dealerships exhibiting at NMMA-owned and produced shows will have special signage posted outside their respective booths identifying them as such and briefly explaining what the Certified designation means. These dealerships will also be recognized in each show directory with the official Marine Industry Certified logo and receive listings on each show website, with a direct link to the dealership’s own web page.

Additionally, each Marine Industry Certified Dealership will receive 50 free tickets to the show(s) in their local market, which they can then distribute to current and perspective customers.

Dealership Certification provides both consumer and dealer benefits fundamental to the industry’s Grow Boating Initiative.

To date, a total of 549 dealerships have enrolled in the Marine Industry Dealership Certification program, 246 of which have completed the process and earned the official “Marine Industry Certified” designation. Launch Workshop locations and dates for the fall 2007 sessions are now posted on DealerCertification.org.

Any group of marine dealers interested in booking a Launch Workshop for their area should contact Dealer Certification program manager Elizabeth McAllister at (312) 946-6500; emcallister@DealerCertification.org.